- What is the main objective of your website, what do you want it to achieve?
- How do you want your business to be portrayed?
- What is the most important message you would like to get across to your customers?
- What are the most frequently asked questions from your customers?
- Who are your target markets and are there any particular niche groups you would like to reach?
- What is the most important part of your business?
- Do you have any particular competitors?
- What makes your business unique and how does your business stand out from your competition?
Where is your business placed in the marketplace e.g.
- High end user / Expensive,
- Mid range user /Average price,
- Low end user / Budget?
Understanding the needs of your business will provide you with the tools to create a successful website.
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